Here I was asked to share about one of our first major foray in to user generated content. This was the first time we had […]
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The Biggest Problem facing Advertiser’s’ today solved
Obviously if I called it some ideas to make your media work better then it would not have been very catchy. This presentation was inspired […]
Continue readingPerspectives on Trust
The idea was for an Advertiser, Agency, Publisher and Politician would share for 5 minutes each on their view of trust. Unfortunately the Politician couldn’t […]
Continue readingInside and Out at Mondelez
5 key lessons learned about building an Effectiveness Culture Conference 2017
Continue readingData and creativity in perfect harmony 2
Another presentation that argues that data alone and creativity alone are not guarantees of success but the harmonious use of both might be A Conference […]
Continue readingData and creativity in perfect harmony
A presentation that argues that data alone and creativity alone are not guarantees of success but the harmonious use of both might be Warc Conference […]
Continue readingNewsworks 2016 Shift Conference AdBlocking debate
Matt Stockbridge, Analytics Manager, Mondelez The idea here was for someone that speakers representing Advertisers, platforms and publishers would present their views on AdBlocking and […]
Continue readingHow international companies are making sense of information and forming effective insights for their business
Matt Stockbridge, Growth Analytics Manager, Mondelez International at IAA Insight Event 2014 Trying to make keep calm and keep on delivering insights and effectiveness in […]
Continue readingHow can I leave you if you won’t go away?
Matt Stockbridge, Growth Analytics Manager, Mondelez International at the IAB Engage 2016 conference One my career highlights, being asked to speak at an IAB Engage […]
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